Sun’s rugged Netra Server line had been marketed almost exclusively to telephone companies. In addition to being too narrowly targeted, the promotional materials for the Netra Server line were all over the map. The sales force was badly in need of new sales tools that spoke to a broader target market and looked as though they came from the same company.

We created a unique, fully animated PowerPoint presentation that allowed each slide to perform a dual function: stand on its own, as well as be combined in custom shows for different audiences. The animation was intuitive and universal to require only a minimum of text for international audiences, although the text was translated locally when necessary.

We also designed, wrote, and managed content acquisition for a Netra testimonial brochure featuring 15 customers in Europe, Asia and the U.S. This complex global project was managed with daily updates provided for all participants via a secure Web site.